News and Updates

NAMA Gratitude Tour Showcases The Future Of Vending Machines: Gold, iPhones, Pizza And More (PHOTOS)

September 20, 2011 - Vending machines: They're not just for stale Cheetos anymore. The National Automatic Merchandising Association's Gratitude Tour, a traveling exhibit of high-tech vending machines designed to show gratitude to vending machine customers across the U.S. ...

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Power your gadgets with your own suitcase

November 8, 2011 - If your gadgets run out of juice when you're on the road, you might be a candidate for powered luggage that not only transports your devices but charges them while you're traveling...

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NAMA Gratitude Tour
The NAMA Gratitude Tour was created to generate awareness for the new generation of vending machines among the Gen Y demographic and consumers in general. In order to accomplish this goal, UCG Marketing worked closely with NAMA (The National Automatic Merchandising Association) and Healy and Schulte (NAMA's Marketing firm), to execute a seven city tour displaying some of the most innovative vending machines available. Of course, we also gave out thousands of free product samples to event attendees.
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Powerbag
When Powerbag was looking to introduce its new product to the Generation Y market on a national level, UCG Marketing was there to execute a two month mobile tour in conjunction with Blue Wolf Communications. The Powerbag is a fully functional backpack that has a built in rechargeable battery capable of charging any smartphone, tablet device or anything that utilizes a usb charger. The goal of the tour was to generate awareness and drive trial for this new product with college students and young professionals.
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